​Ferguson Plarre's Bakehouse – Essendon

High-Exposure Corner Location | Proven Franchise | Strong Local Demographics

An outstanding opportunity now exists to secure Ferguson Plarre's Bakehouse Essendon, superbly positioned at 1077 Mt Alexander Road, Essendon, one of Melbourne's most prominent and tightly held retail strips.

Situated just 10km north-west of the Melbourne CBD, Essendon is renowned for its affluent demographic, established residential catchment and strong community feel. With high disposable income levels and consistent foot and vehicle traffic along Mt Alexander Road, this store benefits from exceptional visibility and repeat local trade.

Importantly, the business has been operated by the same dedicated owners for the past 18 years, reflecting its long-term stability, consistent performance and deep connection to the local community.

Why Essendon?

This is a high-profile, high-exposure location surrounded by thriving retail, hospitality and residential precincts. The area boasts:

Strong population density

High household incomes

Excellent public transport access

Consistent weekday and weekend traffic

It's the ideal environment for a premium bakery café brand with deep community roots.

Why Choose Ferguson Plarre's?

Ferguson Plarre's Bakehouse is one of Australia's most recognised and awarded food franchises, operating for over a century with more than 80 stores across Victoria.

Key franchise advantages include:

✅ No baking required – products delivered fresh daily
✅ No franchise royalties or marketing fees
✅ Franchisor support and structured training
✅ Strong brand recognition and loyal customer base

This is a simple, proven business model ideal for an owner-operator or hands-on couple seeking a profitable, community-focused business with structured support.

A Modern, Turnkey Fitout:

The store presents beautifully with a modern fitout and recent capital improvements completed to current brand standards, including:

New coffee machine and grinder

Signage upgrade

New strip lighting (pie warmer)

Updated cabinetry

Rear flooring repairs/replacement

All equipment is in excellent condition and included in the sale

There is nothing to spend, simply walk in and continue trading

Business Highlights:

Same dedicated operators for the past 18 years

Strong stability and deep local goodwill

Annual Turnover: $600,000+

Annual Adjusted net profit: $100,000+

Exceptionally affordable for this calibre of location - Monthly Rent: $2,970.75

Open: Mon–Fri: 7:30am–6pm, Sat: 8am–5pm, Sun: 8:30am–5pm

A full due diligence process is available to verify business performance, providing transparency and confidence for incoming purchasers.

Price Range: $230,000 – $250,000 + Stock

A rare opportunity to secure a well-performing franchise in one of Melbourne's most desirable inner-north locations. For further information or to arrange a confidential inspection, contact Marc on

For more details, please email broker or call agents.